SCPA

A New Branding Campaign That Truly Performs

The School of Creative & Performing Arts (SCPA) has long been considered the “premier pre-professional arts training school” in the nation. And now that they have a brand new, state-of-the-art facility… it was time to promote it. With our new branding campaign, we invited prospective students to “Take A Closer Look Inside” SCPA and their upcoming theatrical season. Brochures. Folders. Playbills. Tables tents. Posters. Postcards. All played a tremendous role in SCPA’s  dramatic increase in enrollment and show attendance was up over 40{816ffdab6598fc225f059b0eb7332ee65c5dabba4d91b1d9fe070efb876bc548}. Ta-da. 

STRATEGY | IDENTITY | DESIGN & COPY | ADVERTISING
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