Fitopia EMS Training
Improving Lives 20 Minutes At A Time
For every amazing new workout trend there are hundreds of cheap, misleading knockoffs and wannabes. Fitopia is anything but that. They are an innovative, technology-based EMS (electrical muscle stimulation) training method guaranteed to deliver a total-body workout in 20 minutes or less. Our marketing goal? Establish trust and credibility. Design an identity that looks sleek, aspirational and revolutionary. Create a brand personality that is fun, engaging and inclusive. Shortly after launch, it was clear their new fitness center was going to work out great. Fitopia now has two locations and their franchise opportunities are getting stronger by the day.
STRATEGY | IDENTITY | DESIGN | COPY | BRANDED MERCHANDISE | WEB DESIGN & DEVELOPMENT